Why Jet bidders can't pin hopes on loyalty scheme alone to fly carrier again
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Why Jet bidders can't pin hopes on loyalty scheme alone to fly carrier again

By Beena Parmar

  • 26 Jul 2019
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Why Jet bidders can't pin hopes on loyalty scheme alone to fly carrier again
Credit: Reuters

Jet Airways (India) Ltd’s creditors have dangled the airline’s lucrative loyalty programme to attract buyers, but that may not be enough for prospective bidders to take a shot at reviving the grounded carrier. This is mainly because the carrier hardly has any fixed assets left and is instead burdened under a ......

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