Nir Eyal
TMT
Singapore-based Privyr raises $6 mn from MassMutual Ventures, others
Privyr Pte Ltd, which operates the mobile customer relationship management app Privyr, on Tuesday said it has raised $6 million ......
TMT
Businesses need to understand consumers better than they know themselves: Nir Eyal
Creating customer habits around products is a constant challenge for businesses, both big and small. In his book Hooked: How ......
General
Angel or devil: Who's really investing in your startup?
A friend called me heartbroken, crying. She had spent months looking for investors to fund her fledgling startup and now ......
General
Why business is addicted to habits
Habits are good for business. In fact, many industries could not survive without them. The incentive systems and business models ......
General
Viral loops or viral ‘oops'?
Recently, MessageMe it had grown to 1 million users in a little over a week’s time. The revelation captured the ......
General
Getting your product into the habit zone
As the web becomes an increasingly crowded place, users are desperate for solutions to sort through the online clutter. The ......
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