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GroupM to acquire majority stake in creative agency The Glitch

TMT

13 February, 2018

GroupM to acquire majority stake in creative agency The Glitch

Advertising giant WPP Plc.’s media investment arm GroupM is set to acquire a majority stake in Mumbai-based creative agency Glitch ......

Make emotional connect with consumers to boost loyalty, say panellists at VCCircle summit

TMT

15 December, 2016

Make emotional connect with consumers to boost loyalty, say panellists at VCCircle summit

Human connection, love for the brand and an emotional connect with the consumer are some of the major drivers of ......