Searchlight: Rajnigandha brand owner DS Group rejigs biz, bets big on spices
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Searchlight: Rajnigandha brand owner DS Group rejigs biz, bets big on spices

By Prithvi Durai

  • 21 Feb 2025
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Searchlight: Rajnigandha brand owner DS Group rejigs biz, bets big on spices
Rajiv Kumar, Vice Chairman, DS Group

Dharampal Satyapal Ltd, known for its premium pan masala (tobacco product) brands like Rajnigandha and Tansen, has been consolidating its operations by acquiring a pan masala brand and several non-core assets in 2023-24, and scaling back sales of a loss-making brand.  Founded in 1929 as a tobacco company, DS Group has ......

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