Anushree Bhattacharyya - Author at VCCircle
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Anushree Bhattacharyya

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Balaji Telefilms' ALT, a desi Netflix in the making?

TMT

23 March, 2016

Balaji Telefilms' ALT, a desi Netflix in the making?

Balaji Telefilms, the homegrown TV content and film producer company, is set to enter the OTT space with a differentiated ......

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DEN Networks finalises buyer for majority stake in Delhi Dynamos

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22 March, 2016

DEN Networks finalises buyer for majority stake in Delhi Dynamos

DEN Networks is in the final stages of discussion to sell majority stake in football club Delhi Dynamos as it ......

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What Star and Sony expect to make from T20 World Cup, IPL this year

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07 March, 2016

What Star and Sony expect to make from T20 World Cup, IPL this year

The next three months starting tomorrow, March 8, 2016, will be all about cricket. The much-loved shorter Twenty20 version of ......

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Why is Zee floating a free-to-watch OTT platform?

TMT

26 February, 2016

Why is Zee floating a free-to-watch OTT platform?

After DittoTV, broadcast company Zee Entertainment Enterprises Ltd (ZEEL) has come out with a second video streaming platform. Christened OZEE, ......

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Television news broadcast business "has tough days ahead"

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08 February, 2016

Television news broadcast business "has tough days ahead"

In a wide-ranging and candid conversation, Star India CEO Uday Shankar, a key figure in the global entertainment and television ......

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Peek at Intex's marketing gamble with IPL team franchise

Consumer

03 February, 2016

Peek at Intex's marketing gamble with IPL team franchise

Bolstered by its newly won rights to operate the Rajkot franchise of the money-spinning cricket tournament Indian Premier League (IPL), ......

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In e-commerce boom, India's home-shopping networks double down on TV

TMT

02 February, 2016

In e-commerce boom, India's home-shopping networks double down on TV

As web and mobile e-commerce grabs the hearts, minds and wallets of India’s shoppers, the country’s home-shopping networks are doubling ......

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Viacom18 chasing content plays with lower gestation period: Sudhanshu Vats

Media & Entertainment

25 January, 2016

Viacom18 chasing content plays with lower gestation period: Sudhanshu Vats

For broadcaster Viacom18, 2015 was an eventful year. The joint venture of US-based Viacom Inc and Reliance Industries-controlled Network18 Media ......

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Social TV will be a major trend in 2016: Twitter's Viral Jani

Media & Entertainment

13 January, 2016

Social TV will be a major trend in 2016: Twitter's Viral Jani

From Bigg Boss Season 9 on Colors to Nach Baliye on Star Plus to the Indian Premier League (IPL) and ......

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Fashion e-tailer Yepme.com to follow omni-channel strategy

Consumer

24 December, 2015

Fashion e-tailer Yepme.com to follow omni-channel strategy

With the Indian consumer still looking for a touch-and-feel experience before buying any product, more and more e-commerce companies are ......