Anushree Bhattacharyya - Author at VCCircle
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Anushree Bhattacharyya

Times Internet acquires US-based cricket broadcaster Willow TV

TMT

03 March, 2016

Times Internet acquires US-based cricket broadcaster Willow TV

Bennett, Coleman and Company Ltd's (BCCL) digital arm Times Internet Ltd has acquired US-based cricket broadcaster, Willow TV International Inc.While ......

After promises galore, it's time for implementation, says India Inc

General

29 February, 2016

After promises galore, it's time for implementation, says India Inc

Based on nine pillars, finance minister Arun Jaitley's Union Budget saw a few sectors getting the government's support as well ......

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Why is Zee floating a free-to-watch OTT platform?

TMT

26 February, 2016

Why is Zee floating a free-to-watch OTT platform?

After DittoTV, broadcast company Zee Entertainment Enterprises Ltd (ZEEL) has come out with a second video streaming platform. Christened OZEE, ......

Will media and entertainment sector get its due?

TMT

23 February, 2016

Will media and entertainment sector get its due?

The media and entertainment sector, which found no mention in last year’s Union Budget, is keeping its fingers crossed that ......

Decoding Patanjali's popularity

Consumer

20 February, 2016

Decoding Patanjali's popularity

A premium product but an economical price tag. That is what yoga guru Baba Ramdev-backed brand Patanjali Ayurved promises customers. ......

Shunned by retail chains, Patanjali created its own shelves

FMCG

19 February, 2016

Shunned by retail chains, Patanjali created its own shelves

It’s a tiny shop with no fancy lights or glass panels. Iron shelves lined against the walls hold cartons, bottles ......

Patanjali, Baba's billion-dollar baby

Consumer

18 February, 2016

Patanjali, Baba's billion-dollar baby

Naina Singh no longer buys her skincare products from the upscale showrooms of Greater Kailash in Delhi. This home-maker now ......

Co-founder B Saikumar acquires controlling stake in digital media startup Arré

Technology

15 February, 2016

Co-founder B Saikumar acquires controlling stake in digital media startup Arré

Just ahead of the launch of digital media venture Arré, the company's shareholding pattern has been realigned. B Saikumar, who ......

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Television news broadcast business "has tough days ahead"

TMT

08 February, 2016

Television news broadcast business "has tough days ahead"

In a wide-ranging and candid conversation, Star India CEO Uday Shankar, a key figure in the global entertainment and television ......

Premium
Peek at Intex's marketing gamble with IPL team franchise

Consumer

03 February, 2016

Peek at Intex's marketing gamble with IPL team franchise

Bolstered by its newly won rights to operate the Rajkot franchise of the money-spinning cricket tournament Indian Premier League (IPL), ......