Amazon, Flipkart extend flagship sale, marketing moves ahead of festive season

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Credit: Reuters

Online marketplaces Amazon and Flipkart are gearing up for this year’s festival sales beginning 23 September, with the former running its flagship Big Billion Days till 30 September, while its rival runs the Great Indian Festival for up to a month. Walmart-backed Flipkart has signed up Amitabh Bachchan, Alia Bhatt and ......

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